2019 NSU Berger Entrepreneur Bootcamp Panel 3
From Jillian Barbosa
Ideation and User Design
Ideation provides the initial step in developing new products or enhancing existing products. Basic research and general research may develop ideas, but a market orientation and user design is essential to focusing the process of new ideas into successful new products and business lines.
Gerald J. Angeli, Founder and Managing Member
of Stirling Operations